Книги издательства "Free Press"
 | The Leader`s Companion: Insights on Leadership Through the AgesThis book serves as a guided introduction to the rich a diverse perspectives on leadership throughout the ages and throughout the world. Each of the selections, introduced by the editor, presents enlightening thoughts on a different aspect of ...... |
 | Force for Change: How Leadership Differs from ManagementThe critics who despair of the coming of imaginative, charismatic leaders to replace the so-called manipulative caretakers of American corporations don`t tell us much about what leadership actually is, or, for that matter, what management is ...... |
 | Yes! 50 Scientifically Proven Ways to Be PersuasiveSmall changes can make a big difference in your powers of persuasion. What one word can you start using today to increase your persuasiveness by more than fifty percent? Which item of stationery can dramatically increase people`s responses to ...... |
 | The Art of Learning: A Journey in the Pursuit of ExcellenceJosh Waitzkin knows what it means to be at the top of his game. A public figure since winning his first National Chess Championship at the age of nine, Waitzkin was catapulted into a media whirlwind as a teenager when his father's book Searching ...... |
 | The 8th Habit: From Effectiveness to GreatnessIn the more than fifteen years since its publication, the classic The 7 Habits of Highly Effective People has become an international phenomenon with over fifteen million copies sold. Tens of millions of people in business, government, schools, ...... |
 | People, Performance, and Pay: Dynamic Compensation for Changing OrganizationsIn the rush to reengineer, implement TQM practices, form teams, and embrace other popular business strategies, most organizations have overlooked a critical component of successful change: how they pay their employees. Even though their ...... |
 | Managing a Nonprofit Organization in the Twenty-First CenturySince this classic work was originally published in 1984, there have been major shifts in the nonprofit world -- the growth of more profit-oriented ventures, the overhaul of accounting rules, new partnerships, and an emphasis on ...... |
 | Inside Corporate InnovationThe new wave of organizational innovations involves new types of arrangements between individuals and corporations. It is likely to continue to produce new organizational forms, spanning the entire range of combinations of markets and ...... |
 | The Cost of Talent: How Executives And Professionals Are Paid And How It Affects AmericaThe continuing uproar over top executive pay packages in American companies calls attention to an even larger and more important issue: in general, do we compensate highly educated people in the United States in ways that serve the best ...... |
 | Practice What You Preach : What Managers Must Do to Create a High Achievement CultureAre employee attitudes correlated with financial success? Unequivocally yes! According to consultant and bestselling author David H.Maister. Based on a worldwide survey of 139 offices in 29 professional service firms in numerous lines of ...... |
 | The Economic Institutions of Capitalism"An extraordinarily impressive achievement and must reading for all serious students of law, economics, and organization". Paul L. Joskow... |
 | Building Strong BrandsAs industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker`s pathbreaking book, Managing Brand Equity, managers discovered the value of a brand as a strategic asset ...... |
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