Jeff Beals
Self Marketing Power: Branding Yourself As a Business of One
Издательство: Keynote Publishing, 2008 г.
978-0-9797438-0-1
Книгопечатная продукция
Объем: 288 стр.
In a competitive, global economy, you need to stand out. Whether you`re hoping for a promotion, trying to land a major client or striving to make a difference in your community, one thing is for sure: The world has no room for shrinking violets. Self Marketing Power is a book about business, career and life success. It`s perfect for anyone who wants to boost revenue, start a business, close more deals or move up the corporate ladder.
Through fascinating examples and entertaining stories, you will learn how to:
Build a personal brand and promote it to your personal target audience Think like a politician in order to get ahead in business; Establish name recognition and become a celebrity inside your sphere of interest; Get real results from your networking efforts; Exploit your current job for self marketing benefits; Become a superstar in your profession; Develop an expertise and become a sought-after speaker, consultant and source for news stories.
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