Annabelle Ruston
The Artist`s Guide to Selling Work
Издательство: Bloomsbury, 2013 г.
978-1-4081-8378-6
Книгопечатная продукция
Объем: 178 стр.
From pricing work, to using online marketplaces, to printing quality reproductions, this guide provides all the advice artists and craftspeople need to sell their work in today`s competitive market. First published in 2005, this best-selling title has now been updated with essential advice on how to make full use of digital opportunities for selling your work, such as social networking and e-marketing.
It contains information and suggestions about:
Selecting and approaching galleries;
Pricing and payments;
Royalty rates and financial management;
Sample contracts and other legal considerations;
Creating a website and maximising hits;
Mastering social media to increase your visibility;
Managing sales via online stores such as Etsy, Folksy or ebay;
Printing your own reproductions and marketing them.
With a foreword by Mary Ann Rogers, one of Britain`s most acclaimed watercolour painters and awarded `Best Selling Published Artist` by the Fine Art Trade Guild in 2009.
2-nd edition.
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