Fred Vogelstein
Dogfight: How Apple and Google Went to War and Started a Revolution
Издательство: William Collins, Sons & Co, 2013 г.
978-0-00-752496-9
Книгопечатная продукция
Объем: 272 стр.
At the centre of this shift are two huge corporations locked in the feud of a generation - Apple versus Google is a tussle that will play out in the marketplace, the courts and our homes.
This deathmatch is not just another example of corporate competition - it`s a dramatic saga of a friendship gone sour, of trust and agreements betrayed, of visionaries Steve Jobs and his successor Tim Cook versus Larry Page, Sergey Brin and Eric Schmidt. This is a tale of bickering, backstabbing, poaching and paranoia, of hardware versus software and patents versus products.
A struggle that is reshaping our technology and the content we see and use on every desirable new gadget, DOGFIGHT: HOW APPLE AND GOOGLE WENT TO WAR AND STARTED A REVOLUTION is about a war with global repercussions in which the future of information lies at stake.
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