Книги серии "Harvard Business Review Classics"
![]() | The Necessary Art of PersuasionManagers today can no longer rely on formal power to persuade people. Increasingly, you must negotiate shared solutions and learn from colleagues and employees to solve problems and achieve goals. The Necessary Art of Persuasion, Jay Conger ...... |
![]() | How I Learned to Let My Workers LeadSince 1922, "Harvard Business Review" has been a leading source of breakthrough ideas in management practice many of which still speak to and influence us today. "The HBR Classics" series now offers you the opportunity to make these seminal ...... |
![]() | Marketing MyopiaWhat business is your company really in? That`s a question all executives should all ask before demand for their firm`s products or services dwindles. In Marketing Myopia, Theodore Levitt offers examples of companies that became obsolete because ...... |