Книги издательства "HarperBusiness"
 | Crossing the Chasm: Marketing and Selling Technology Products to Mainstream CustomersThe bible for bringing cutting-edge products to larger markets-now revised and updated with new insights into the realities of high-tech marketing In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle-which ...... |
 | Cracking the Value Code: How Successful Businesses are Creating Wealth in the New EconomyHow Can Your Company Crack The Value Code? The authors of this book suggest an answer. Organizations thrive or fail based on how they design, invest in, and manage their entire portfolios of value for your company in the New Economy? Cracking ...... |
 | The Effective Executive in Action: A Journal for Getting the Right Things Done"The Effective Executive in Action: A Journal for Getting the Right Things Done" is a journal based on Peter F.Drucker`s classic and preeminent work on management and effectiveness - The Effective Executive. Here Drucker and Maciariello provide ...... |
 | The Daily Drucker: 366 Days of Insight and Motivation for Getting the Right Things DoneRevered management thinker Peter F. Drucker is our trusted guide in this thoughtful, day-by-day companion that offers his penetrating and practical wisdom. Amid the multiple pressures of our daily work lives, The Daily Drucker provides the ...... |
 | The E-Myth Manager: Why Management Doesn`t Work and What to Do About ItMore than ten years after his first bestselling book, "The E-Myth", changed the lives of hundreds of thousands of small business owners, Michael Gerber - entrepreneur, author, and speaker extraordinaire - fires the next salvo in his highly ...... |
 | The Innovator's Dilemma: The Revolutionary Book That Will Change the Way You Do BusinessIn this revolutionary bestseller, innovation expert Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership-or worse, disappear altogether. And not only does he prove what he says, but he ...... |
 | The Greatness Guide: 101 Lessons for Making What's Good at Work and in Life Even BetterEach one of us is called to greatness. We can have a significant impact on the world around us-if we so choose. If you are looking to craft an extraordinary life, The Greatness Guide is the powerful and practical handbook that will inspire you. ...... |
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