Книги издательства "Springer"
![]() | English for Presentations at International ConferencesGood presentation skills are key to a successful career in academia. This book is the first guide to giving presentations at international conferences specifically written for researchers of all disciplines whose first language is not English. ...... |
![]() | The Theory and Practice of Revenue Management"The Theory and Practice of Revenue Management" is a book that comprehensively covers theory and practice of the entire field, including both quantity and price-based RM, as well as significant coverage of supporting topics such as forecasting ...... |
![]() | Price Dynamics in Equilibrium Models - The Search for Equilibrium and the Emergence of Endogenous FluctuationsA long-standing unsolved problem in economic theory is how economic equilibria are attained. Price Dynamics in Equilibrium Models: The Search for Equilibrium and the Emergence of Endogenous Fluctuations considers a number of adjustment processes ...... |
![]() | Event-Driven Architecture: Softwarearchitektur fur ereignisgesteuerte GeschaftsprozesseGeschaftsprozesse in Unternehmen sind haufig ereignisgesteuert, da im Geschaftsumfeld eine Fulle von Ereignissen auftritt, auf die angemessen und moglichst in Echtzeit reagiert werden muss, etwa in Sensornetzwerken oder im automatischen ...... |
![]() | Space Marketing: A European PerspectiveSpace activities are currently in a transitional phase: the shift from publicly financed to private activities is a result of reduced public funding and increased commercial space opportunities. This leads to an increased commercial space ...... |
![]() | Monte Carlo Methods in Financial Engineering (Stochastic Modelling and Applied Probability)Monte Carlo simulation has become an essential tool in the pricing of derivative securities and in risk management. These applications have, in turn, stimulated research into new Monte Carlo methods and renewed interest in some older techniques. ...... |
![]() | Research, Quality, Competitiveness: European Union Technology Policy for the Information Society (+ CD-ROM)This book provides an introduction to the history, founding principles, institutions, and activities of the EU and an overview of the 25 member States. It includes a detailed description of the EU policies on research, innovation and technology ...... |
![]() | Oil and Security: Sands over Arabia: A World beyond PetroleumIncreasing petroleum costs, supply uncertainties, political factors, and environmental damage are forcing a radical move towards alternatives. This book provides an up-to-date review of the socio-economic, political, and environmental factors ...... |
![]() | Scheduling AlgorithmsBesides scheduling problems for single and parallel machines and shop scheduling problems the book covers advanced models involving due-dates, sequence dependent changeover times and batching. Also multiprocessor task scheduling and problems ...... |
![]() | Decision Making with the Analytic Network Process: Economic, Political, Social and Technological Applications with Benefits, Opportunities, Costs and RisksThe Analytic Network Process (ANP) developed by Thomas Saaty in his work on multicriteria decision making applies network structures with dependence and feedback to complex decision making. This book is a selection of applications of ANP to ...... |
![]() | Service Franchising: A Global Perspective"Service Franchising: A Global Perspective" succinctly extracts from observations about international franchising from both the scholarly and trade literature. The work adds insights gleaned through extensive research and the experiences of the ...... |
![]() | Using SPSS for Windows: Data Analysis and GraphicsThe second edition of this popular guide demonstrates the process of entering and analyzing data using the latest version of SPSS (12.0), and is also appropriate for those using earlier versions of SPSS. The book is easy to follow becauseall ...... |
![]() | Enterprise Management with SAP SEM/ Business Analytics (SAP Excellence)In order to make strategy happen there is a need for powerful management information systems. SAP focuses on the application of modern business administration concepts, e.g. Value Based Management, the Balanced Scorecard, the Management Cockpit ...... |
![]() | Business Intelligence: The IBM Solution: Data Warehousing and OLAPBusiness Intelligence is an umbrella term, broadly covering the processes involved in extracting valuable business information from the mass of data that exists within a typical enterprise. This book concentrates on two aspects of Business ...... |
![]() | An Introduction to Actuarial MathematicsWritten by a renowned statistician and a practising actuary, primarily as an introduction to the basics of the actuarial mathematics of life insurance. Contains many systematically solved examples showing the practical applications of the theory ...... |
![]() | Quantitative Models for Supply Chain ManagementQuantitative models and computer-based tools are essential for making decisions in today`s business environment. These tools are of particular importance in the rapidly growing area of supply chain management. This volume is a unified effort to ...... |
![]() | Fuzzy Preference Modelling and Multicriteria Decision Support (Theory and Decision Library D:)This book provides in-depth coverage of the most important results about fuzzy logic including negations, conjunctions, disjunctions, implications and gives the interrelations between those different connectives. The work brings together ...... |
![]() | Currency Substitution: Theory and Evidence from Latin America"Currency Substitution" provides a theoretical analysis of monetary phenomena for developing countries and demonstrates that the phenomena of currency substitution and inflation are conceptually different than in industrial countries. Analysis ...... |
![]() | Mathematical Location and Land Use Theory: An Introduction (Advances in Spatial Science)Covers all main topics of spatial economics, plant location, the theory of nested market areas, including rank-size relations, spatial competition and pricing, land use theory and the emergence of specialization and trade, commuting and traffic ...... |
![]() | National Transport Models: Recent Developments and ProspectsThis volume presents the state of the art and prospects of a sample of the most advanced national and European transport models within a comparative framework.... |
![]() | Management Education in the Network Economy: Its Context, Content, and OrganizationIn the network economy, concepts of management knowledge, management learning, and business school organization should change. Otherwise, they will not survive the 21st century. Different (f)actors are putting new demand upon providers of ...... |
![]() | Ethics in Business and Society: Chinese and Western Perspectives (Studies in Economic Ethics and Philosophy)The prospect of rapid economic growth and increased prosperity in China has not only led to a heigthened awareness of the distinctive nature of China`s cultural heritage, but also to new ethical challenges similar to those faced in the West. ...... |
![]() | Social and Economic Networks in Cooperative Game Theory (Theory and Decision Library. Series C, Game Theory, Mathematical programminG, and Operations Research, V. 27)Social and Economic Networks in Cooperative Game Theory presents a coherent overview of theoretical literature that studies the influence and formation of networks in social and economic situations in which the relations between participants who ...... |
![]() | Principles of Ethical Economy (Issues in Business Ethics, Volume 17) (Issues in Business Ethics)The theory of ethical economy analyses the ethical presuppositions of the market economy. It demonstrates that ethics is the pre-coordination in the motives of the economic agents anteceding the coordination of the price system in the market ...... |
![]() | Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing)Modern marketing techniques in industrialized countries cannot be implemented without segmentation of the potential market. Goods are no longer produced and sold without a significant consideration of customer needs combined with a recognition ...... |