Общая Теория Рекламы: «Дураки» и «Дороги».

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Dimitriy

Dimitriy 

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С нами с 27/02/2007 г.
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Добавлено: 03.07.2022 14:14  |  #149418
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«Дураки» и «Дороги»: « ».

«Задним умом мы все хороши».
То есть, если бы у нас тогда, был бы такой Метод, как сейчас, мы бы сейчас, не сожалели о тех ошибках, что совершили прежде.
Так рассуждает каждый россиянин.
Но, действительно ли это так?
Как Вы знаете из Теории Рекламы, из ТСР:
• Проекция Труда на Опыт даёт Языки - Критерии его преобразования;
• Проекция Языков на Опыт даёт Закон – Принцип его преобразования;
• Проекция Закона на Опыт даёт Метод – Технологию его преобразования.

Вроде всё хорошо. Вроде.
Вроде, по тому, что Опыт бывает двух типов:
• Качественный всегда связан с Трудом, он формируется на Дороге от Решения до Товара (Товар превращается в Технологию(Услугу));
• Количественный всегда связан с Технологией (Методом), он формируется на Пути от Товара до Решения (Технология(Услуга) превращается в Решение).

Понимаете?
Одного из Опытов никогда не бывает достаточно.
Одного из них всегда не хватает. Должно не хватать (много количественного - мало качественного, много качественного – мало количественного). То есть, Качественный, в Потреблении, по Пути, превращает Задачу в Технологию(Услугу) , а Количественный, в Управлении, по Дороге - Технологию(Услугу) в Товар .

В пословице, конечно, говорится о Дороге, а имеется в виду Путь. От Задачи до Товара. Это же наша пословица. Из ИСО>ЕСО.
А нам сейчас, как раз этого и не хватает. Почему?
По тому, что общее преобладание на планете меняется с ЕСО>ИСО на ИСО>ЕСО.
Именно поэтому, для нас становится актуальным не Труд, а Метод - «передний ум». И мы точно должны быть им хороши.

P.S. Суть настоящего кризиса ЕСО>ИСО: весь Товар ушёл в Услугу, в Языки, в Критерии преобразования Опыта … и Методы оскудели. Они отказывают нам в Технологиях, по тому, что им нечего нам предложить.
_________________

С пониманием и отраслевыми пожеланиями, Dimitriy.
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Dimitriy

Dimitriy 

Харизма: 25

Сообщений: 9966
С нами с 27/02/2007 г.
Откуда: Россия, Санкт-Петербург
Добавлено: 09.07.2022 13:51  |  #149487
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«Дураки» и «Дороги»: « ».

Цитата:
Обучение детей езде на электросамокатах нужно включить в школьную программу, сообщил начальник научного центра безопасности дорожного движения МВД России полковник полиции Дмитрий Митрошин.

Источник.


Да не введёт Вас в заблуждение наличие понятия «научный» в должность очередного чиновника сморозившего очередную благоглупость.

Можно себе представить, как и о чём в такой программе пойдёт речь…
ЦБДД МВД России настоятельно не рекомендует становится в под содовые плодовые в период созревания, дабы опадающее с ветвей не вызывало бредовых ассоциаций ненаучного характера.

В 2018, а.п. имел счастье общаться с отдельными сотрудниками этого НИИ. Представляете, они не знали, но, что ещё хуже не понимали, что дорожный знак является инструментом Политической Рекламы, регулирующим области применения нормализированных Форм Поведения участников ДД ! Для собеседников а.п., Реклама в ДД на 2018 это щит у дороги. Но, знак дорожного движения, регулируемый конвенцией и утверждённый международным сообществом – никогда .

То есть они опять занимаются профилактикой следствий, а не устранением причин. И не столько по тому, что причин они не видят, сколько по тому, что и видеть их они не хотят.



Но, всякая критика ошибочности Решения – ничто, без ясного понимания принципов постановки Задачи: менять надо в «консерватории».

Отдельные пороговые Формы Поведения, Реклама Агрессии разведчиков Всадников в Пешеходах, подобно Пешеходов во Всадниках не могут быть ограничены, тем более искоренены, исключительно и только силами и возможностями административно-правовой деятельности. Изменения должны произойти на уровне выравнивания прав и обязанностей всех участников Дорожного Движения, как полноправных этапов одного и того же Цикла Обменам.

То есть России нужны Права и Правила Движения Пассажиров.
_________________

С сожалением и отраслевыми пожеланиями, Dimitriy.
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Dimitriy

Dimitriy 

Харизма: 25

Сообщений: 9966
С нами с 27/02/2007 г.
Откуда: Россия, Санкт-Петербург
Добавлено: 10.07.2022 20:47  |  #149495
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«Дураки» и «Дороги»: « ».

Цитата:
Uber broke laws, duped police and secretly lobbied governments, leak reveals

Aleaked trove of confidential files has revealed the inside story of how the tech giant Uber flouted laws, duped police, exploited violence against drivers and secretly lobbied governments during its aggressive global expansion.

The unprecedented leak to the Guardian of more than 124,000 documents – known as the Uber files – lays bare the ethically questionable practices that fuelled the company’s transformation into one of Silicon Valley’s most famous exports.
The leak spans a five-year period when Uber was run by its co-founder Travis Kalanick, who tried to introduce the cab-hailing service into cities around the world by brute force, even if that meant breaching laws and taxi regulations.
During the fierce global backlash, the data shows how Uber tried to shore up support by discreetly courting prime ministers, presidents, billionaires, oligarchs and media barons.
Leaked messages suggest Uber executives were at the same time under no illusions about the company’s law-breaking, with one executive joking they had become “pirates” and another conceding: “We’re just fucking illegal.”
The cache of files, which span 2013 to 2017, includes more than 83,000 emails, iMessages and WhatsApp messages, including often frank and unvarnished communications between Kalanick and his top team of executives.
In one exchange, Kalanick dismissed concerns from other executives that sending Uber drivers to a protest in France put them at risk of violence from angry opponents in the taxi industry. “I think it’s worth it,” he shot back. “Violence guarantee[s] success.”
In a statement, Kalanick’s spokesperson said he “never suggested that Uber should take advantage of violence at the expense of driver safety” and any suggestion he was involved in such activity would be completely false.
The leak also contains texts between Kalanick and Emmanuel Macron, who secretly helped the company in France when he was economy minister, allowing Uber frequent and direct access to him and his staff.
Macron, the French president, appears to have gone to extraordinary lengths to help Uber, even telling the company he had brokered a secret “deal” with its opponents in the French cabinet.
Privately, Uber executives expressed barely disguised disdain for other elected officials who were who were less receptive to the company’s business model.
After the German chancellor, Olaf Scholz, who was mayor of Hamburg at the time, pushed back against Uber lobbyists and insisted on paying drivers a minimum wage, an executive told colleagues he was “a real comedian”.
When the then US vice-president, Joe Biden, a supporter of Uber at the time, was late to a meeting with the company at the World Economic Forum at Davos, Kalanick texted a colleague: “I’ve had my people let him know that every minute late he is, is one less minute he will have with me.”
After meeting Kalanick, Biden appears to have amended his prepared speech at Davos to refer to a CEO whose company would give millions of workers “freedom to work as many hours as they wish, manage their own lives as they wish”.
The Guardian led a global investigation into the leaked Uber files, sharing the data with media organisations around the world via the International Consortium of Investigative Journalists (ICIJ). More than 180 journalists at 40 media outlets including Le Monde, Washington Post and the BBC will in the coming days publish a series of investigative reports about the tech giant.
In a statement responding to the leak, Uber admitted to “mistakes and missteps”, but said it had been transformed since 2017 under the leadership of its current chief executive, Dara Khosrowshahi.
“We have not and will not make excuses for past behaviour that is clearly not in line with our present values,” it said. “Instead, we ask the public to judge us by what we’ve done over the last five years and what we will do in the years to come.”
Kalanick’s spokesperson said Uber’s expansion initiatives were “led by over a hundred leaders in dozens of countries around the world and at all times under the direct oversight and with the full approval of Uber’s robust legal, policy and compliance groups”.

‘Embrace the chaos’
The leaked documents pull back the curtains on the methods Uber used to lay the foundations for its empire. One of the world’s largest work platforms, Uber is now a $43bn (£36bn) company, making approximately 19m journeys a day.
The files cover Uber’s operations across 40 countries during a period in which the company became a global behemoth, bulldozing its cab-hailing service into many of the cities in which it still operates today.
From Moscow to Johannesburg, bankrolled with unprecedented venture capital funding, Uber heavily subsidised journeys, seducing drivers and passengers on to the app with incentives and pricing models that would not be sustainable.
Uber undercut established taxi and cab markets and put pressure on governments to rewrite laws to help pave the way for an app-based, gig-economy model of work that has since proliferated across the world.
In a bid to quell the fierce backlash against the company and win changes to taxi and labour laws, Uber planned to spend an extraordinary $90m in 2016 on lobbying and public relations, one document suggests.
Its strategy often involved going over the heads of city mayors and transport authorities and straight to the seat of power.
In addition to meeting Biden at Davos, Uber executives met face-to-face with Macron, the Irish prime minister, Enda Kenny, the Israeli prime minister, Benjamin Netanyahu, and George Osborne, the UK’s chancellor at the time. A note from the meeting portrayed Osborne as a “strong advocate”.
In a statement, Osborne said it was the explicit policy of the government at the time to meet with global tech firms and “persuade them to invest in Britain, and create jobs here”.
While the Davos sitdown with Osborne was declared, the data reveals that six UK Tory cabinet ministers had meetings with Uber that were not disclosed. It is unclear if the meetings should have been declared, exposing confusion around how UK lobbying rules are applied.
The documents indicate Uber was adept at finding unofficial routes to power, applying influence through friends or intermediaries, or seeking out encounters with politicians at which aides and officials were not present.
It enlisted the backing of powerful figures in places such as Russia, Italy and Germany by offering them prized financial stakes in the startup and turning them into “strategic investors”.
And in a bid to shape policy debates, it paid prominent academics hundreds of thousands of dollars to produce research that supported the company’s claims about the benefits of its economic model.
Despite a well-financed and dogged lobbying operation, Uber’s efforts had mixed results. In some places Uber succeeded in persuading governments to rewrite laws, with lasting effects. But elsewhere, the company found itself blocked by entrenched taxi industries, outgunned by local cab-hailing rivals or opposed by leftwing politicians who simply refused to budge.
When faced with opposition, Uber sought to turn it to its advantage, seizing upon it to fuel the narrative its technology was disrupting antiquated transport systems, and urging governments to reform their laws.
As Uber launched across India, Kalanick’s top executive in Asia urged managers to focus on driving growth, even when “fires start to burn”. “Know this is a normal part of Uber’s business,” he said. “Embrace the chaos. It means you’re doing something meaningful.”
Kalanick appeared to put that ethos into practice in January 2016, when Uber’s attempts to upend markets in Europe led to angry protests in Belgium, Spain, Italy and France from taxi drivers who feared for their livelihoods.
Amid taxi strikes and riots in Paris, Kalanick ordered French executives to retaliate by encouraging Uber drivers to stage a counter-protest with mass civil disobedience.
Warned that doing so risked putting Uber drivers at risk of attacks from “extreme right thugs” who had infiltrated the taxi protests and were “spoiling for a fight”, Kalanick appeared to urge his team to press ahead regardless. “I think it’s worth it,” he said. “Violence guarantee[s] success. And these guys must be resisted, no? Agreed that right place and time must be thought out.”
The decision to send Uber drivers into potentially volatile protests, despite the risks, was consistent with what one senior former executive told the Guardian was a strategy of “weaponising” drivers, and exploiting violence against them to “keep the controversy burning”.
It was a playbook that, leaked emails suggest, was repeated in Italy, Belgium, Spain, Switzerland and the Netherlands.
When masked men, reported to be angry taxi drivers, turned on Uber drivers with knuckle-dusters and a hammer in Amsterdam in March 2015, Uber staffers sought to turn it to their advantage to win concessions from the Dutch government.
Driver victims were encouraged to file police reports, which were shared with De Telegraaf, the leading Dutch daily newspaper. They “will be published without our fingerprint on the front page tomorrow”, one manager wrote. “We keep the violence narrative going for a few days, before we offer the solution.”
Kalanick’s spokesperson questioned the authenticity of some documents. She said Kalanick “never suggested that Uber should take advantage of violence at the expense of driver safety” and any suggestion that he was involved in such activity would be “completely false”.
Uber’s spokesperson also acknowledged past mistakes in the company’s treatment of drivers but said no one, including Kalanick, wanted violence against Uber drivers. “There is much our former CEO said nearly a decade ago that we would certainly not condone today,” she said. “But one thing we do know and feel strongly about is that no one at Uber has ever been happy about violence against a driver.”

The ‘kill switch’
Uber drivers were undoubtedly the target of vicious assaults and sometimes murders by furious taxi drivers. And the cab-hailing app, in some countries, found itself battling entrenched and monopolised taxi fleets with cosy relationships with city authorities. Uber often characterised its opponents in the regulated taxi markets as operating a “cartel”.
However, privately, Uber executives and staffers appear to have been in little doubt about the often rogue nature of their own operation.

In internal emails, staff referred to Uber’s “other than legal status”, or other forms of active non-compliance with regulations, in countries including Turkey, South Africa, Spain, the Czech Republic, Sweden, France, Germany, and Russia.

One senior executive wrote in an email: “We are not legal in many countries, we should avoid making antagonistic statements.” Commenting on the tactics the company was prepared to deploy to “avoid enforcement”, another executive wrote: “We have officially become pirates.”
Nairi Hourdajian, Uber’s head of global communications, put it even more bluntly in a message to a colleague in 2014, amid efforts to shut the company down in Thailand and India: “Sometimes we have problems because, well, we’re just fucking illegal.” Contacted by the Guardian, Hourdajian declined to comment.
Kalanick’s spokesperson accused reporters of “pressing its false agenda” that he had “directed illegal or improper conduct”.
Uber’s spokesperson said that, when it started, “ride-sharing regulations did not exist anywhere in the world” and transport laws were outdated for a smartphone era.
Across the world, police, transport officials and regulatory agencies sought to clamp down on Uber. In some cities, officials downloaded the app and hailed rides so they could crack down on unlicensed taxi journeys, finding Uber drivers and impounding their cars. Uber offices in dozens of countries were repeatedly raided by authorities.
Against this backdrop, Uber developed sophisticated methods to thwart law enforcement. One was known internally at Uber as a “kill switch”. When an Uber office was raided, executives at the company frantically sent out instructions to IT staff to cut off access to the company’s main data systems, preventing authorities from gathering evidence.
The leaked files suggest the technique, signed off by Uber’s lawyers, was deployed at least 12 times during raids in France, the Netherlands, Belgium, India, Hungary and Romania.
Kalanick’s spokesperson said such “kill switch” protocols were common business practice and not designed to obstruct justice. She said the protocols, which did not delete data, were vetted and approved by Uber’s legal department, and the former Uber CEO was never charged in relation to obstruction of justice or a relate offence.
Uber’s spokesperson said its kill switch software “should never have been used to thwart legitimate regulatory action” and it had stopped using the system in 2017, when Khosrowshahi replaced Kalanick as CEO.
Another executive the leaked files suggest was involved in kill switch protocols was Pierre-Dimitri Gore-Coty, who ran Uber’s operations in western Europe. He now runs Uber Eats, and sits on the company’s 11-strong executive team.
Gore-Coty said in a statement he regretted “some of the tactics used to get regulatory reform for ride-sharing in the early days”. Looking back, he said: “I was young and inexperienced and too often took direction from superiors with questionable ethics.”
Politicians now also face questions about whether they took direction from Uber executives.
When a French police official in 2015 appeared to ban one of Uber’s services in Marseille, Mark MacGann, Uber’s chief lobbyist in Europe, the Middle East and Africa, turned to Uber’s ally in the French cabinet.
“I will look at this personally,” Macron texted back. “At this point, let’s stay calm.”


Материал полностью.


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Dimitriy

Dimitriy 

Харизма: 25

Сообщений: 9966
С нами с 27/02/2007 г.
Откуда: Россия, Санкт-Петербург
Добавлено: 10.07.2022 20:58  |  #149496
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Окончание поста. Начало поста.

Что бы не повторятся цитирую свой пост от 02.06.2019:
Dimitriy писал(а):
Цитата:
.
Цитата:
Uber says it will soon ban passengers with low ratings



...
"Riders may lose access to Uber if they develop a significantly below-average rating," Parker said in the post. "Riders will receive tips on how to improve their ratings, such as encouraging polite behavior, avoiding leaving trash in the vehicle, and avoiding requests for drivers to exceed the speed limit. Riders will have several opportunities to improve their rating prior to losing access to the Uber apps."
...
The Independent Drivers Guild, which represents app-based drivers in New York, praised the move by Uber as a way to protect drivers, especially in the wake of a violent attack caught on video this week.

"Holding riders accountable for their behavior on the Uber platform is an important safety measure to protect drivers as well as fellow riders who may book shared rides," the group said in a statement. "While most riders are respectful, banning riders who threaten driver safety, spew racist rants, and disrespect or damage our vehicles is the right thing to do. For too long there has been one-sided accountability and this is a positive step toward correcting that."
...


Материал полностью.


Цитата:
Профсоюз таксистов Москвы призвал агрегаторы ввести рейтинг пассажиров

...
«Неадекватность пассажиров резко возрастает, особенно в пятницу вечером и в субботу утром — на рассвете они такое вытворяют, что просто уму непостижимо. Иногда даже приходится призывать полицию, чтобы они вмешались в ситуацию.

Я бы снижал рейтинг за хамское поведение, за попытку мешать управлению автомобилем; хватаются за руль: «Где ты едешь?», «Не так сидишь», «Не так повернул», «Здесь можно было бы и на красный проехать». Вот это очень сильно возмущает. Что ещё? Если, например, навязчивая беседа: некоторые считают, что таксист — это дежурная жилетка. Особенно этим страдает женский пол, у них разгон от эйфории до истерики — 15 секунд. Потом не хотелось бы такого панибратского отношения — похлопывания по плечу недопустимы».
...
«Когда одет прилично, в чистой одежде, от него нет неприятных запахов. К неприятным запахам я отношу парфюмерный терроризм. Причем, этим страдают как женщины, так и мужчины».
...


Материал полностью.


Цитата:

Прямой эфир: 29 мая 2019 г.
Источник видео.
.



Что бы не повторяться, воспользуемся фрагментом материала из поста № #143413 :


Dimitriy писал(а):
Цитата:
...

В первом посте этой Темы, я касался этой проблемы, применительно к конфликту агрегаторов такси и властей Москвы.

Изначально, эта технология была создана в США, для того, что бы ещё больше закрепостить Водителей, затруднив их возврат во Всадники. Да-да, подобно России с Пассажирами, они так же полагают, что Процедура это Продукт, что Водитель это навсегда. Так вот, применение этой технологии затруднило возвращение Водителей во Всадники, путём привлечения на традиционные дороги восстановления Водителей, Всадников, которые при других обстоятельствах, ни за что бы на это не согласились.

Но, преобладания везде разные. В США одно - ЕСО>ИСО, в России другое - ИСО>ЕСО. По этому, одна и та же технология, в России, стала работать неправильно, не по назначению, не стала работать вовсе.

Власти России ИСО>ЕСО, в целом, власти Москвы, в частном, это понимают?
Конечно, да!
Но, какой у них интерес?
Своеобразный.

Как в США пестуют Водителей и пользуют Пассажиров, так в России, пестуют Пассажиров и пользуют Водителей.

Для властей Москвы, самое ценное на дороге - Пассажир, которого они воспринимают, как идеальный груз, а Водитель, для них, только прилагательное, инструмент для его обслуживания.

Для властей Москвы, важно, что бы Пассажиров было, как можно больше, а Водителей, которые их обслуживают, как можно меньше, так, что будь на то воля Сергея Семёновича, он провёл бы метро в каждый дом.


С другой стороны, как Вы помните, Пассажир и Водитель это только Процессы.
То есть, Вы, как Пассажир и Водитель, непрерывно возвращаетесь в Пешехода и Всадника.
И вот тут, у властей Москвы, возникает проблема.
Если с Пешеходом, по преобладанию ИСО>ЕСО, они согласны хоть как-то мириться, то с Всадником - никогда и не за что. Всадники для властей Москвы, существа невозможные. По этому, власти Москвы нарекают всех Всадников Водителями и стараются не вспоминать, откуда те произошли.

Так вот, с помощью технологии агрегатров такси, власти Москвы надеются, восстановив Водителей против Всадников, с одной стороны, оптимизировать Всадниками количество и качество Водителей, с другой, изгнать Всадников из города.

Идея эта утопическая, но пока власти Москвы дожидаются результата, происходит разрушение Культур и размывание Языков Обмена Водителей и Пассажиров, в следствии "узаконенного" проникновения неквалифицированных участников, на профессионально защищённые Рынки транспортных Услуг ...


И так, изначально, Uber-технология была создана в Системе с преобладанием ЕСО>ИСО, с целью закрепощения водителей, путём вытеснения Водителей с Дорог Всадников, на которых они возвращались к своему Природному естеству, вспоминая "Кто они такие, Откуда прискакали и Куда направлялись". При этом, орудием закабаления Водителей, Системы с преобладанием ЕСО>ИСО, послужили новые Всадники (и исполняющие их обязанности Пешеходы), которые, благодаря "новым возможностям" Uber-технологий, заняли те "нерестовые места", которые сохраняли для себя Водители.
Помимо, своего непосредственного назначения, Uber-технология позволила Системам с преобладанием ЕСО>ИСО, не только выявлять замаскированные Водителями Дороги Всадников, но и сокрушать их, занимая их, вновь привлекаемыми Uber, неискушёнными Всадниками. Однако, будучи привнесённой в Россию, в Систему с преобладанием ИСО>ЕСО, Uber-технология начала исполнять совершенно другую задачу. Да, формально, последствия её применения были похожи на результаты полученные в Европе и в США, но, неформально, по существу, они оказались совершенно иными и прямо себе противоположными.

В России, удар Uber-технологии пришёлся не столько по Водителям, сколько по Пассажирам.

Да, действительно, подобно Водителям США, Водители России испытали на себе давление привлечённых Uber-технологиями Всадников, но куда большие потери, чем Водители, понесли Пассажиры, отношения которых с цивилизованными Всадниками были подвергнуты самой бесцеремонной варварской ревизии.

Да, для Возничего, потери Водителей, которых он никогда не чтил и полагал только инструментом, средством достижения своих целей, подобно, потери Пассажиров, с которыми он никогда не считался, полагая их выгодным для себя грузом, были ему только "на руку", давая конкурентное преимущество коллективного общественного над общественным индивидуально.

А то, что под воздействием Uber-технологии стали девальвироваться и разрушаться высокие отношения между Водителем и Пассажиром, свойственные Системам с преобладанием ИСО>ЕСО, Возничему, желавшему "чумы" на оба эти "дома", было, если только не радостно, то точно безразлично.

Следствием таковой политики самого Возничего, его равнодушию и попустительству Uber, для Пассажиров, стало появление в рядах Водителей и Пассажиров, Всадников и Пешеходов с откровенно пороговыми Формами Поведения, ставящими под угрозу сам Образ Жизни цивилизованных участников рынка таксомоторных услуг.

Таково настоящее плачевное положение дел.

Вернёмся к теме и поводу поста, статье "Uber says it will soon ban passengers with low ratings".

Как понятно из предложения Uber, суть его сводится к воспроизводству между Водителями и Пассажирами Системы с преобладанием ЕСО>ИСО, некоторых примитивных суррогатных общественных отношений (уровень развития которых, понятен по реакции "Независимой Гильдии Водителей Нью-Йорка" (The Independent Drivers Guild)).

Но, какое отношение предложение Кейта Паркера (Kate Parker,) имеет к России?
В России, между Пассажиром и Водителем, существуют, и несмотря на происки Возничего и Uber, успешно развиваются, глубинные многовековые отношения, основанные на взаимном уважении и закреплённые в Традициях, Культуре и Языках её народов.

Конечно, Кейту Паркеру этого не понять, как не узнать этого Александру Макарову и Дмитрию Румянцеву, но применение этого нововведения Uber, в России, в условиях Системы с противоположным преобладанием, даст эффект зеркальный ожидаемому, а именно, с одной стороны, вызовет дискриминацию потенциальных Пассажиров Водителями, а с другой, повысит и без того немалую криминогенность, когда новоявленных Всадников-мародёров станут интересовать не Пешеходы - правила нарушающие, а Пассажиры - правила соблюдающие, гарантируя заведомо преступному замыслу, искомые его авторами условия его обеспечения и воплощения.

Важно понимать - Uber в России нельзя реформировать, доведя эту технологию до общественно-безопасных форм применения. Uber в России можно только запретить. Uber-технологии и последствия их применения полезно изучать, но пользоваться ими настоятельно не рекомендуется.


Причина применения Uber-технологии в России, кроется не в алчности и жадности Возничего, но в его неблагодарном неустанном поиске выхода из складывающейся вкруг его ситуации.

Много раз отвечали на этот вопрос, ответим ещё раз: Зачем Возничему нужна ротация между Пассажиром и Пешеходом, подобно, между Водителем и Всадником? Почему, Возничий не может закрепостить: ЕСО>ИСО - всех Всадников в Водители, а ИСО>ЕСО - всех Пешеходов в Пассажиры?

По тому, что Водитель и Пассажир только Процессы - Процедуры Всадника и Пешехода.

По тому, что Дорога Явление не самодостаточное, но симбиоз сложнейших отношений, строящихся эксплуатирующихся и разрушающихся при активном и пассивном участии многих разных сторон, по количеству и по качеству, не равных свойствам традиционных участников Дорожного Движения.

Опыт меж Системами не передаётся, иначе, как в виде закона своего преобразования, по этому, единственно, кто может донести условия и результаты Дорожной деятельности Возничего до Образующих его Систем, его Инвесторов, это участники обслуживаемого им Движения - Пешеход(Пассажир) и Всадник (Водитель). И чем полноценнее и независимее от Возничего будут, Пешеход в Пассажире и Водитель во Всаднике, тем Возничему будет спокойнее и выгоднее.

Кроме этого, не устаю напоминать - люди обслуживающие Системы с преобладанием ЕСО>ИСО, существенно отличаются от людей обслуживающих Системы с преобладанием ИСО>ЕСО.
Мы похожи внешне и подобны внутренне, но на самом деле, мы разные.
Люди обслуживающие Системы с преобладанием ЕСО>ИСО служат Продуктам и Процедурам, которые они преобразуют и которые имеют над ними власть.
Людям обслуживающим Системы с преобладанием ИСО>ЕСО служат Продукты и Процедуры, которые они преобразуют и над которыми они имеют власть.
Если нас сравнивать, то мы, ИСО>ЕСО, например Россия и есть цивилизация людей, а например Великобритания, ЕСО>ИСО, есть цивилизация Продуктов и Процедур людей, которые их преобразуют.
У нас совершенно разные исходные Системные условия, разные критерии оценки наших достижений и неудач, разные инструменты исправления сложившейся ситуации.
По этому, прямое копирование успешных технологий одних, приводит к парадоксальным результатом их применен6ия у других и это совершенно нормально.

С другой стороны, "Noblesse oblige", кто если не мы должны указать Возничему путь к решению этой задачи. Ведь собственно, ничего сложного нет. Было бы желание.

Возничий, в Системе с преобладанием ИСО>ЕСО, не может понять Пешеходов, не хочет знать Всадников, стяжает и копит Пассажиров и не забывает о Водителях.
Не всё сразу.
На данном этапе развития Возничего, он не сможет дать нужное, не то, что Всаднику, но даже Пешеходу.
Но, он может дать нужное Пассажиру!
А что Пассажиру нужно?

1. , Пассажиру нужны полноценные, полновесные Права и Обязанности выраженные и закреплённые в Правилах пассажирского движения (не ведомственные и отраслевые, а свои), согласованных с Правилами других участников движения (пока, что Водителями, а позже Дорогами, Пешеходами и Всадниками).


2. Пассажиру нужны его:

* Дороги (от театрального зала до кают/палуб парохода, от митинга до скамейки/кресла аттракциона в парке, от тротуара (тротуар может быть только пассажирским - пешеходу тротуары не нужны, его интересуют только тропы) до платформы/вокзала, от детского кресла до урны/гроба на кладбище и т.д.);
* Транспорт - пассажиропоток (не безликая толпа, но живое мыслящее существо, обладающая коллективным разумом и уникальным Опытом (в т.ч. пассажирские пробки, mining не ископаемых которых, например метрополитен, приносит Возничим Систем с преобладанием ИСО>ЕСО немалую выгоду);
* Знаки и инфраструктура движения (не адаптированные водительские, а уникальные, свои (например настоящие знаки пассажирского туристического движения)).
* И т.д.

3. Пассажир не груз (тот час исчезает дилемма последних месяцев - неадекватный авиапассажир не попадёт на рейс, а если попадёт, то нарушив Правила пассажирского движения на пассажирской дороге - в салоне авиалайнера встречается с профильным Инспектором (или с членом экипажа исполняющим его обязанности), откуда будучи обездвиженным отправляется в суд, а после наказания, потеряв Пассажирские права, может вылететь куда либо, только в удобное для всех время, за отдельную немалую плату и только под конвоем профильной Службы пассажирского движения).
И тогда например, отколовшаяся льдина с рыбками оказывается нелицензированным транспортным средством с Пассажирами на борту (золотая рыбка).
Подобно отдыхающие с костром. Подобно несанкционированные митинги. И т. д..
С другой стороны, Пассажир получает реальные Права и возможности стимулировать/заставить Возничего, поставщика Товаров, Услуг, Решений Пассажирского движения, уважать в нём Пешехода ("Победа" обанкротится тут же, а улицы Москвы перестанут отравлять реагентами).


Пост №144276.

То есть мы писали об этом и о многом другом ещё в 2019.
Кроме того, если посмотреть на вот эту иллюстрацию:


Цитата:

Источник иллюстрации.

То становится понятно, что «Uber» и в ЕСО>ИСО был явно агрессивной технологией Возничего, призванной оказать давление на Водителей и ограничить их способность к сопротивлению его произволу, путём нарушения их Процедур Обмена со Всадниками. А в условиях ИСО>ЕСО, в России, эта агрессивная технология «Uber» и вовсе превратилась в оружие, в копьё, острие которого оказалось направленным не столько против Водителей, сколько против Пассажиров, а точнее против Культуры отношений Пассажиров и Водителей, против их коллективной способности оказывать Возничему осознанное организованное эффективное сопротивление.
_________________

С пониманием и отраслевыми пожеланиями, Dimitriy.
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Цитата:
The Uber whistleblower: I’m exposing a system that sold people a lie

...
Mark MacGann, a career lobbyist who led Uber’s efforts to win over governments across Europe, the Middle East and Africa, has come forward to identify himself as the source who leaked more than 124,000 company files to the Guardian.
MacGann decided to speak out, he says, because he believes Uber knowingly flouted laws in dozens of countries and misled people about the benefits to drivers of the company’s gig-economy model.
The 52-year-old acknowledges he was part of Uber’s top team at the time – and is not without blame for the conduct he describes. In an exclusive interview with the Guardian, he said he was partly motivated by remorse.
“I am partly responsible,” he said. “I was the one talking to governments, I was the one pushing this with the media, I was the one telling people that they should change the rules because drivers were going to benefit and people were going to get so much economic opportunity.
“When that turned out not to be the case – we had actually sold people a lie – how can you have a clear conscience if you don’t stand up and own your contribution to how people are being treated today?”
The senior role MacGann held at Uber between 2014 and 2016 put him at the heart of decisions taken at the highest levels of the company during the period in which it was forcing its way into markets in violation of taxi-licensing laws. He oversaw Uber’s attempts to persuade governments to change taxi regulations and create a more favourable business environment in more than 40 countries.
He said the ease with which Uber penetrated the highest echelons of power in countries such as the UK, France and Russia was “intoxicating” but also “deeply unfair” and “anti-democratic”.
In his wide-ranging interview, MacGann detailed the personal journey that led him to leak the data years after leaving Uber.
“I regret being part of a group of people which massaged the facts to earn the trust of drivers, of consumers and of political elites,” he said. “I should have shown more common sense and pushed harder to stop the craziness. It is my duty to [now] speak up and help governments and parliamentarians right some fundamental wrongs. Morally, I had no choice in the matter.”
The Guardian led a global investigation into the leaked Uber files, sharing the data with media organisations around the world via the International Consortium of Investigative Journalists (ICIJ).
After MacGann identified himself as the whistleblower, Uber said: “We understand that Mark has personal regrets about his years of steadfast loyalty to our previous leadership, but he is in no position to speak credibly about Uber today.”
Responding to the wider investigation, Uber acknowledged past failings but insisted the company had transformed since 2017 under the leadership of its new chief executive, Dara Khosrowshahi. “We have not and will not make excuses for past behaviour that is clearly not in line with our present values,” a spokesperson said.
The Uber files consists of confidential company data that MacGann had access to at Uber. It includes company presentations, briefing notes, security reports and tens of thousands of emails and WhatsApp, iMessage and chat exchanges between the company’s most senior staff at the time.
They include Travis Kalanick, Uber’s combative co-founder and then chief executive, David Plouffe, a former Barack Obama campaign aide who became a senior vice-president at Uber, and Rachel Whetstone, a British PR executive who has also held senior roles at Google, Facebook and now Netflix.
When MacGann departed Uber in 2016, Whetstone described him as “a wonderful leader”. Plouffe called him a “talented public policy professional” and “terrific advocate for Uber”.
The one-time cheerleader-in-chief for Uber in Europe, MacGann now looks set to become one of its sharpest critics.
His profile as a senior executive and political insider make him an unusual whistleblower. So, too, does the fact he actively participated in some of the wrongdoing he is seeking to expose – and the fact it took him more than five years after leaving the company to speak out.
The process through which he came to re-evaluate what he witnessed at Uber was a gradual one, he says. “When I decided I had an obligation to speak up, I then went about finding the most effective, impactful way in which to do that. Doing what I am doing isn’t easy, and I hesitated. That said, there’s no statute of limitations on doing the right thing.”
MacGann is understood to have recently reached an out-of-court settlement with Uber after a legal dispute relating to his remuneration. He said he was prohibited from discussing his legal dispute but acknowledged he had had personal grievances with the company, which he alleges undervalued his role as an interlocutor with government and failed in its duty of care to him.
He accuses Uber under Kalanick’s leadership of adopting a confrontational strategy with opponents in taxi industries, that left him personally exposed. As a public face of Uber in Europe, MacGann bore the brunt of what became a fierce backlash against the company in countries including France, Belgium, Italy and Spain.
Amid threats to his life, he was given bodyguard protection. His experience of working at Uber, he says, took a mental toll and contributed to a subsequent diagnosis of post-traumatic stress disorder (PTSD).

Brazenly breaking the law
A Brussels insider, MacGann was an obvious pick to lead Uber’s government relations in the Europe, Middle East and Africa (EMEA) region in 2014. Born in Ireland, he speaks several languages and possessed an impressive contacts book built up over two decades in lobbying and public affairs.
MacGann had worked at established public policy firms such as Weber Shandwick and Brunswick, and had run DigitalEurope, a trade association that advocated for companies such as Apple, Microsoft and Sony. His most recent job had been as senior vice-president at the New York Stock Exchange on a salary of $750,000 a year.
MacGann took a significant salary cut to work at Uber for €160,000. But like all senior executives joining the company back then, the financial reward was in the promise of stock options that could be worth millions if Uber realised its global ambitions.
Uber and its investors were eyeing vast returns if the tech company succeeded in its mission to deregulate markets, monopolise cities, transform transit systems and one day even replace drivers with autonomous vehicles. The plan, MacGann acknowledges, required Uber to flout the law in cities in which regulated taxi markets required hard-to-get licences to drive a cab.
“The company approach in these places was essentially to break the law, show how amazing Uber’s service was, and then change the law. My job was to go above the heads of city officials, build relations with the top level of government, and negotiate. It was also to deal with the fallout.”
MacGann started work for Uber around the summer of 2014, when he worked on contract for a European lobbying consultancy that Uber had hired to oversee government relations outside the US. In October 2014, Uber brought him in-house and put him in charge of public policy for the EMEA region.
On his first day on staff, MacGann was in an Uber from London City airport when he got his first taste of the startup’s laissez-faire approach to privacy. After emailing a senior executive to tell them he was in traffic, MacGann received the reply: “I’m watching you on Heaven – already saw the ETA!”
“Heaven”, otherwise known as “God View”, was the codeword Uber employees used at the time for a tool that allowed staff to surreptitiously use the app’s backend technology to surveil the real-time movements of any user in the world.
“It felt like children playing around with powerful surveillance technology,” said MacGann. “Even back then it was dawning on me this was a rogue company.”
In its statement, Uber said tools such as God View, which it stopped using in 2017, “should never have been used”. A spokesperson for Kalanick said it would be false to suggest he ever “directed illegal or improper conduct”.
The Uber files contain some instances in which MacGann pushes back at the company’s operations and decisions. But, for the most part, the documents show him expressing little dissent over the company’s hardball tactics, and on some occasions he appears directly involved in wrongdoing.
He describes himself as having been “drunk on the Kool-Aid” at Uber, a company he alleges did not encourage dissent or criticism. But he does not dispute he was at the heart of many of the controversies that have been revealed by his data leak.
“I believed in the dream we were pushing, and I overdosed on the enthusiasm,” he said. “I was working 20 hours a day, seven days a week, constantly on planes, in meetings, on video conference calls. I didn’t stop to take a step back.”
His whirlwind stint at the company involved meetings with prime ministers, presidents, transport and economy ministers, EU commissioners, mayors and city regulators.
MacGann said most senior politicians were instinctively supportive of Uber, viewing the tech company as offering an innovative new platform that could allow for flexible working and help reboot economies after the financial crisis.
However, it was a more mixed story in France, where Uber’s unlicensed service prompted taxi driver riots and divided the cabinet of the then president, François Hollande.
On one side was Bernard Cazeneuve, the minister of the interior, who according to MacGann once summoned him to his office and threatened him with jail, saying: “I will hold you personally and criminally responsible if you do not shut it down by the end of the week.”
On the opposing side of the debate was Emmanuel Macron, the pro-tech, pro-business economy minister who, the leak reveals, became something of a secret weapon for Uber.
The data includes text message exchanges between MacGann and Macron, who was working behind the scenes to assist the US tech company. In one exchange, MacGann asks for Macron’s help in the midst of a raid on the company’s offices. In another he complains about an apparent ban on its services in Marseille.
Macron told MacGann he would “personally” look into the matter. “At this point, let’s stay calm,” the minister said.
MacGann recalls Macron as being “the only person who gave us the time of day … So he was a massive breath of fresh air.”
Macron did not respond to detailed questions about his relationship with Uber. A spokesperson said his ministerial duties at the time “naturally led him to meet and interact with many companies” engaged in the service sector.
After leaving Uber, MacGann maintained relations with Macron and helped raise funds for his La République En Marche party in 2016. He says his political support for the French president was a personal decision and had “absolutely nothing to do with Uber”. They continued to exchange text messages with one another up to as recently as April this year.

Speed dating for elites’
The French president is not the only political figure who knows MacGann. He is on first-name terms with two former EU commissioners, Neelie Kroes and Peter Mandelson. After leaving Uber, MacGann maintained a business relationship with Lord Mandelson, a former Labour cabinet minister.
MacGann is also a familiar face among VIPs who attend the World Economic Forum in Davos, which he describes as “speed dating for elites”. He recalls persuading an initially reluctant Kalanick to attend the gathering in the Swiss Alps in 2016.
“For a lobbyist, Davos is a wonderful competitive advantage that only money can buy,” he said. “Politicians don’t have a retinue of advisers and civil servants hanging around taking notes.”
Uber’s executives met with the Israeli prime minister, Benjamin Netanyahu, the Irish taoiseach, Enda Kenny, and the UK chancellor, George Osborne. Securing those meetings, MacGann said, was “a piece of cake”. “Uber was considered hot property.” So much so that when Kalanick met Joe Biden at the Swiss resort it was at the US vice-president’s request.
The Uber files reveal that Kalanick fumed when he was kept waiting by Biden, texting other Uber executives: “I’ve had my people let him know that every minute late he is, is one less minute he will have with me.”
However, it was another Kalanick text in the leak – in which the former CEO appears to advocate sending Uber drivers to a protest in France, despite the risk of violence – that has sparked headlines across the world.
Warned by MacGann and Whetstone that encouraging Uber drivers to protest amid violent taxi strikes in Paris risked putting them at risk, Kalanick replied: “I think it’s worth it. Violence guarantee[s] success.”
MacGann called Kalanick’s instruction to stage an act of civil disobedience with French Uber drivers, despite the risks, as a “dangerous” and “selfish” tactic. “He was not the guy on the street who was being threatened, who was being attacked, who was being beaten up.”
Kalanick’s spokesperson said he “never suggested that Uber should take advantage of violence at the expense of driver safety” and any suggestion he was involved in such activity would be completely false. Uber acknowledged past mistakes, but said no one at the company, including Kalanick, wanted violence against Uber drivers.
MacGann insists that Uber drivers were seen by some at the company as pawns who could be used to put pressure on governments. “And if that meant Uber drivers going on strike, Uber drivers doing a demo in the streets, Uber drivers blocking Barcelona, blocking Berlin, blocking Paris, then that was the way to go,” he said. “In a sense, it was considered beneficial to weaponise Uber drivers in this way.”
The files show MacGann’s fingerprints on this strategy, too. In one email, he praised staffers in Amsterdam who leaked stories to the press about attacks on drivers to “keep the violence narrative” and pressure the Dutch government.
Looking back, MacGann said: “I am disgusted and ashamed that I was a party to the trivialisation of such violence.”

A parting of ways
One of the worst flashpoints in Europe was at Brussels Midi train station, where Uber drivers lingered to pick up passengers who would otherwise be queueing at a regulated taxi rank. MacGann was first recognised there on 27 April 2015.
“Got spotted by a bunch of taxi drivers at the train station arriving from London,” he emailed a colleague that day. “Seven of them followed me as I went to get my Uber, hurling insults and spitting … One of them ran after me for a while, intending to hurt my driver.”
The colleague replied: “Thank God you made it … This weekend Uber driver and taxi driver got into a fistfight. Getting intense in Brussels.”
The threats intensified over subsequent weeks. Emails show alarm at the company after a taxi driver trailed MacGann’s limousine to his apartment in Brussels and posted his home address on a “stop Uber” Facebook group in Belgium. Taxi drivers snapped surveillance-style photos of MacGann outside a hotel with friends and uploaded them to the internet.
In August that year, a security report commissioned by Uber mentioned rumours that MacGann and another Uber executive were going to be “taken off the streets by a core group of taxi drivers”.
Uber gave MacGann a personal team of bodyguards. An email states that between September and November 2015, the security team spent 619 hours shepherding him in Belgium alone, while Uber also beefed up security for foreign trips.
During a protest in Brussels, about 100 taxi drivers gathered outside MacGann’s office in the city and blocked the road. An Uber security report described how an initially relaxed atmosphere became “more grim”. Fireworks were let off and riot police charged protesters.
Taxi drivers at the protest attached “wanted” posters on the sides of their cars. They displayed photos of MacGann and two other Uber executives. The caption read: “International criminals.”
In October 2015, MacGann emailed a colleague: “I have had bodyguards full-time now for five months and it is becoming very stressful.” A week later, he told Plouffe and Whetstone of his intention to resign. He officially departed four months later, on 12 February 2016.
It seemed an amicable split. Publicly, he expressed no regrets and used his Facebook page to lavish praise on Kalanick.
“Toughest boss I ever had and I’m a stronger leader for it,” he said, adding there was “no thing” he would change about his time at Uber. “Forget the hyperbole in the media; forget the intrigue; think about how pushing a button and getting a ride makes your life better.”
In his departure email to colleagues, MacGann described himself as “a strong believer in Uber’s mission”.
Uber publicly commended MacGann’s work and asked him to stay on as a consultant.
He was given a new job title – senior board adviser – and retained his Uber-provided emails, laptops and phones.
That role ended in August 2016, after which MacGann took on a new job at a telecoms company and started his own business venture. It was a full year after leaving Uber that, MacGann says, he experienced his most “terrifying” ordeal as a perceived representative of the cab-hailing firm.

‘MacGann, we will get you’
The incident outside Brussels Midi station was recorded in a police report, Uber emails and media reports. It took place between 11.45am and 12.15pm on 19 September 2017, shortly after MacGann arrived at the station.
As he walked towards his waiting Uber, taxi drivers approached him and ordered him not to get into the car. One grabbed him by the arms to stop him from putting his bags in. Concerned for his safety, MacGann asked the Uber driver to lock the doors when he was in the car.
Several more taxi drivers joined the fray, surrounding the car. MacGann called the police. A security report commissioned by Uber questioned whether the taxi drivers had recognised him. But he recalls the drivers yelling: “MacGann, we will get you, we know where you live.”
He recalls them thumping on the windows and rocking the car from side to side. Three taxi drivers were taken to the police station, but no further action was taken.
MacGann said he was left fearing for his life – and that of his Uber driver, who “was shaking and in tears, scared for his life”. “These taxi drivers had his licence number, they could come after him again. It just seemed to me that Uber viewed this guy as expendable supply – not an employee with rights.”
Shortly afterwards, MacGann received an anonymous threat on Twitter: “One day police won’t be there and you’ll be alone. And we will see if money will help you.”
MacGann held his former employer responsible. “I felt that Uber had caused this, by its ‘success at all costs approach’ that encouraged confrontations between Uber and taxi drivers … I started to feel it was indicative of Uber’s wider relationship with drivers, putting them in harm’s way for their own financial interests.”
By mid-2018, MacGann said, the death of a close friend contributed to a deterioration in his mental health. A medical report from March 2019 said a subsequent diagnosis of PTSD was “evidently linked and impacted by the professional stress he had to endure” during his time at Uber.
MacGann said that months of treatment and therapy between 2018 and 2019 – and an enforced period of personal reflection – led him to reassess his time at Uber. “I’d stepped off the corporate hamster wheel for the first time in decades. I emerged with a new sense of clarity about everything at Uber.”
No longer living the fast-paced life of a corporate executive, MacGann had time to listen more carefully to the stories of Uber drivers who were ferrying him around. He credits those conversations with changing his understanding of what the company used to call “driver economics”.
In its statement, Uber’s spokesperson said “driver earnings globally are at or near all-time highs today” and that Uber’s interests were “aligned with drivers, ensuring they have a positive experience earning on the platform”. If drivers were dissatisfied with its platform, she added, “they can and do choose to earn somewhere else”.
In the statement released after MacGann identified himself as the whistleblower, Uber said his litigation against the company was “an attempt, among other things, to get paid a bonus he claimed to be owed for his work at Uber. That lawsuit recently ended with him being paid €550,000. It is noteworthy that Mark felt compelled to ‘blow the whistle’ only after his cheque cleared.”
MacGann first contacted the Guardian five months before his legal dispute with Uber was settled and placed no restriction on when journalists could use the leaked data. He disputes Uber’s claim that he has been paid €550,000, and said he was still awaiting his full payout from the settlement.

Sharing secrets
In February 2020, MacGann, increasingly angered by what he viewed as the mistreatment of drivers, tried to take action. Uber was appealing against a decision by Transport for London (TfL) to refuse the company a licence in the capital, on the grounds it failed to meet the “fit and proper” test.
Emailing the mayor’s office, MacGann explained he was a former Uber executive with information to share in a “private and non-sensationalist manner, given my intimate knowledge of the company”. MacGann said he felt “frustrated” when his attempt to formally raise concerns about Uber did not receive a reply.
In February 2021, MacGann went a step further. After reading about a French lawyer who was bringing a class action lawsuit against Uber on behalf of drivers, MacGann got in touch and offered to provide information to help their case. The lawyer visited him at his home and MacGann allowed him to take photographs of a small sample of Uber documents he had stored on his old computer.
His relationship with the French lawyer turned out to be short-lived. But the dam had been broken. MacGann realised quite how many of Uber’s secrets he was sitting on.
In January 2022, Uber’s former top lobbyist travelled to Geneva and met with reporters from the Guardian.
He opened two suitcases and pulled out laptops, hard drives, iPhones and bundles of paper. He warned it would take a few days, at best, to explain everything he knew. “I’ve seen some really shady shit, to use one of the Silicon Valley expressions.”


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‘A state scandal’: calls for inquiry into Macron’s links to Uber lobbying
...
Emmanuel Macron is facing calls for a parliamentary inquiry, after the Uber files exposed his extraordinary efforts as French economy minister under his predecessor as president, François Hollande, to help the US cab-hailing company lobby against the closed-shop taxi industry.
French opposition politicians from the left and far right seized on reports of secret undeclared meetings and the promise of a “deal” brokered by Macron inside the government to help Uber.
The revelations contained in the Uber files – a cache of 124,000 company documents leaked to the Guardian and shared with the International Consortium of Investigative Journalists – come at a difficult time for Macron’s centrists, who lost control of parliament in last month’s legislative elections.
Several figures from the left to the far right, as well as the leader of the leftwing CGT trade union, called for a parliamentary inquiry.
The files suggest pro-business Macron, who was re-elected French president in April, was close enough to Uber’s managers during his two years in the economy ministry from 2014 to 2016 for them not to think twice about contacting him for possible help when their premises were raided by tax and other authorities.
Macron, who promised in his first successful presidential campaign to make France a “startup nation”, failed to record at least three of four meetings with Uber’s chief executive and founder, Travis Kalanick, that were detailed in the files.
While serving as economy minister, the former banker told the tech company he had brokered a secret “deal” with a bitterly divided Socialist cabinet, then in power.
Aurélien Taché, a member of parliament who was elected for Macron’s party in 2017 but re-elected this year as part of the leftwing opposition coalition, Nupes, told France Info radio: “It’s almost like a bad thriller – meetings and rendezvous that were hidden …” He said that the fact the company asked Macron for advice during a raid on their offices by government inspectors must be investigated. “It’s a state scandal,” he said.
Alain Vidalies, who was the Socialist transport secretary at the time Uber was attempting to establish itself in France, told France Info he was “gobsmacked” by the extent of Macron’s support of Uber lobbying, particularly that Macron had taken part in “quasi-secret” meetings with the company, which he called a type of “complicity”. He said the French people had a right to “a response and clarifications” from the executive.
Mathilde Panot, the parliamentary leader of the hard-left opposition party France Unbowed, denounced what she described as the “pillage of the country” during Macron’s time as economy minister. She described Macron as a “lobbyist” for a “US multinational aiming to permanently deregulate labour law”.
In a parliament sitting on Monday afternoon, Panot referenced the Uber files while presenting her party’s no-confidence vote in the prime minister, Élisabeth Borne. Panot concluded by asking lawmakers if they agreed with Macron, whom she called “the president of lobbyists” in his support of Uber.
Fabien Roussel, leader of the French Communist party, described the revelations, which were detailed in Le Monde, as devastating: “Against all our rules, all our social laws and against workers’ rights.”
Members of the lower house of the French parliament accepted that there was no constitutional mechanism for them to question Macron directly on the content of the Uber files, but opposition parties suggested it was important for parliament committees to establish a way to investigate.
The head of the leftwing CGT union, Philippe Martinez, said: “The minimum is that [Macron] explains what he did and how he contributed not just to Uber establishing itself in France but, thanks to a law called the ‘Macron law’, also contributed to unpicking a part of the labour code in favour of this type of economic activity with social consequences on workers.”
However, Laurent Berger, head of the moderate CFDT union, said it was no surprise to hear to what extent Uber had a “lobbying mindset” in order to “deregulate, to make money by taking so little account of what exists in terms of law in different countries, and above all in terms of workers’ rights”.
Jordan Bardella, of the far-right National Rally party, said the revelations showed that Macron’s career had “a common thread: to serve private interests, often foreign, before national interests”.
The president’s office told AFP that at that time Macron had, as economy minister, “naturally” been in contact with “many companies involved in the profound change in services that has occurred over the years mentioned, which should be facilitated by unravelling certain administrative or regulatory locks”.
It was not a secret that Macron was enthusiastic about US tech companies, who he saw as outsiders and innovators. He once told Mediapart that banning Uber would have been tantamount to sending unemployed youths from the rundown banlieues “back there to sell drugs”.
But his closeness to the cab-hailing firm has never been fully revealed. Macron showed a “clear desire to work around the [new] Thévenoud legislation”, according to Uber’s note of a meeting with the young economy minister about a law that radically restricted the role of cab-hailing services.
Macron’s support was crucial for Uber, as it ran into street protests from French taxi drivers, who must do 300 hours of training and face a limited quota of expensive taxi licenses.
Aurore Bergé, the parliamentary leader of Macron’s centrist party, said Macron had simply been doing his job and doing it well. She told CNews that Uber had created a service that French people wanted and Macron had rightly facilitated the arrival of companies that created jobs. On accusations of a secret deal, she said: “There was no deal, there was no quid pro quo.”


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The Moscow moves: how Mandelson’s firm helped Uber reach Russian elite
... Еven before Uber’s top executives arrived in Davos in January 2016, its bosses were trying to secure invitations to the exclusive party hosted by the billionaire Russian metals magnate Oleg Deripaska. Famous for its free-flowing vodka, the event was an invitation-only, after-hours fixture of the world economic forum, the annual gathering of corporate leaders and politicians in the Swiss Alps.
Fortunately for Uber, it had hired someone who could pull strings. “Put them on list at door,” ordered Peter Mandelson, according to messages in the Uber files data leak.
Lord Mandelson’s business partner at their “strategic advisory” firm Global Counsel, Benjamin Wegg-Prosser, quickly secured entry for a group of Uber executives. And when the big night came, one of Uber’s top staffers, Pierre-Dimitri Gore-Coty, danced exuberantly with a troupe of costumed Cossack musicians.
It was known that Mandelson, a member of the House of Lords, was a longtime friend of Deripaska. But leaked emails and text messages reveal the full extent to which the former Labour minister, who served under Tony Blair, has monetised his access to a wider array of pro-Kremlin billionaires.
Documents show how Global Counsel secretly worked behind the scenes for Uber, with Mandelson and Wegg-Prosser appearing to operate as discreet advisers for the company in Russia between 2015 and 2016, brokering introductions with senior government officials and powerful business figures.
The pair helped Uber access Russia’s financial and political elites and manage sensitive relationships with oligarchs who have since been placed under sanctions by the UK and EU in the wake of Russia’s invasion of Ukraine.
Global Counsel, which was set up after Mandelson left government in 2010, has previously said it is does not engage in lobbying and differentiated its activities from those of traditional public affairs consultancies. It stresses that it offers companies strategic and policy advice, not lobbying services.
However, the documents suggest the firm played an instrumental role in supporting Uber’s own lobbying activities and engaged with politicians and policymakers on the company’s behalf in both Russia and Europe.
The files also raise questions for Global Counsel about what Wegg-Prosser knew about a secret payment Uber made to a political operative in Russia despite internal concerns within Uber that paying the lobbyist carried a risk of corruption.
Lawyers for Global Counsel said the firm was not involved in any arrangement between Uber and the Russian lobbyist. They stressed Global Counsel “expressly refutes any suggestion whatsoever” that it was in breach of any anti-corruption laws.
But the files place a spotlight on Mandelson and Wegg-Prosser, a former communications adviser to Blair, and their relationships with people who have allegedly benefited from maintaining close ties to the Kremlin.

‘We want someone aligned with Putin’
In early 2015, as Uber faced significant headwinds in Russia and found itself with few friends, Wegg-Prosser met Uber’s Moscow-based executives and impressed them with his address book. “Use this Wegg-Prosser guy on demand for his contacts and access,” one executive recommended.
Weeks later, Mandelson visited Uber’s international headquarters in Amsterdam to discuss how Global Counsel could help the company, sealing what would become a close working relationship with Uber’s chief lobbyist in Europe, Mark MacGann.
The relationship would generate almost £200,000 in fees for Global Counsel between 2015 and 2016, documents suggest, as Uber frequently turned to Mandelson and Wegg-Prosser for help in Russia and advice on its lobbying strategy across Europe.
In 2015, Uber was seeking “strategic allies” in Russia and had begun approaching politically connected oligarchs it believed could help lobby for the company’s interests. Emil Michael, one of Uber’s top executives at the time, had described the company’s goal to colleagues: “We want someone aligned with Putin.”
For advice on navigating Russia’s business elites, Uber turned to Mandelson and Wegg-Prosser. Both knew Moscow well. At the time, Mandelson sat on the board of one of Russia’s largest conglomerates, while Wegg-Prosser – a former journalist who worked at the Guardian between 2000 and 2005 – had worked as a senior executive at a Russian media company.
When Uber struck a $200m investment deal with a firm controlled by Mikhail Fridman and Petr Aven in 2016, Wegg-Prosser recommended it establish a “direct line” with the two oligarchs. This was something he could help with, he said, boasting of his ability to talk directly with Aven over the phone.
Files suggest Mandelson also played his part and helped Uber secure an April 2016 meeting with Aven to discuss how the former minister – who at the time attended frequent meetings with Putin – could help the company overcome the political issues it faced in Russia. Afterwards, Wegg-Prosser thanked Aven for a “very reassuring” meeting.
Months later, as he helped Uber prepare a trip by Uber’s CEO, Travis Kalanick, to Moscow, Wegg-Prosser turned to Aven again, this time for a “cheeky”, though ultimately unsuccessful, request: could he fix a meeting between Kalanick and Putin’s chief of staff, Sergei Ivanov?
“Might you be able to make a call/connect us?” Wegg-Prosser asked. Mandelson followed up, thanking Aven for his support.
Aven told the Guardian he knew Wegg-Prosser “very well” and frequently spoke to him, however the oligarch said he stayed out of politics and was not involved in Uber’s Russian lobbying efforts. In a statement, Uber said its current leadership “disavows any previous relationships with anyone connected to the Putin regime”.
Access was not all that Wegg-Prosser and Mandelson offered. Documents suggest the pair counselled Uber on the realities of doing business in Moscow and the sensitivities of operating in often opaque waters.
When Uber agreed to make a large payment to Fridman and Aven’s company’s influential lobbyist Vladimir Senin, Uber’s lawyers raised concerns the payment risked breaching US anti-bribery laws. The issue is said to have caused considerable “internal strife” at Uber but Wegg-Prosser was on hand to advise on handling the situation.
Initially he said he would not be “comfortable” with paying Senin, but also appeared dismissive when Uber’s lawyers proposed a series of suggestions about inserting anti-corruption provisions into Senin’s contract.
In an email to Uber’s MacGann, who asked his views on the proposals, Wegg-Prosser wrote: “I see this all the time from idiot lawyers in the US who think that the world should work like a suburb of Seattle.” He said the idea of requesting the oligarchs’ lobbyist to complete compliance training “will make you look absurd. You just need a contract that says they carry the risk.”
Files suggest that despite his earlier discomfort, Wegg-Prosser at one stage became involved in discussions related to the payment and personally assured Aven the lobbyist had received a financial reward.
“I spoke to Aven today re Senin,” Wegg-Prosser told a senior Uber executive in July 2016. “I explained Uber v grateful to for Senin support but had put work on hold. Said Senin had been paid properly for his support (I mentioned number). Aven said he knew, was glad to hear moving in right direction and knew Uber had done right thing.”
Senin did not respond to multiple requests for comment.

An influencers’ dinner
Mandelson and Wegg-Prosser advised Uber there was a greater prize than the Fridman and Aven relationship. They urged the company to cultivate Herman Gref, the chief executive of the state-controlled Sberbank and a key Moscow powerbroker. “In the long run, Gref is more important,” Wegg-Prosser told Uber.
A former economy minister under Putin, Gref had earned a reputation as an influential but liberal adviser in the president’s ruling circle. The pair had first worked together in St Petersburg in the 1990s. In March, the US imposed sanctions on Gref, describing him as a “close Putin associate”. Gref did not respond to requests for comment.
According to internal messages exchanged between Uber lobbyists, Mandelson set up a key meeting with the state banker in Moscow in July 2015. The following year, when Gref attended Uber’s headquarters in San Francisco, Global Counsel was described by MacGann as the “architect” of the visit.
Before Davos in 2016, Wegg-Prosser offered to help Uber’s leadership secure a seat at a key Russian gathering hosted by Gref at a five-star Alpine hotel. “The event is always the main Russian discussion forum. PM usually does a little turn,” he wrote to MacGann, referring to Mandelson.
Later, in June 2016, Wegg-Prosser played a key role in organising an “influencers’ dinner” in Moscow hosted by Gref for Uber. He helped set up the event, crafting the invitation list and seating plan that placed influential Russian business people and government ministers alongside senior Uber executives.
He was also keen to ensure he had a place at the table. “I am a hired gun I know, but I do want to attend the dinner,” he insisted to MacGann.
But Uber’s hired guns did not come cheap. Alarmed by escalating fees charged by Mandelson and Wegg-Prosser’s firm, a US-based executive warned: “These guys are extremely pricey and kind of breaking the budget.”
MacGann was clear about their contribution, stressing their role in securing meetings with senior figures in the Kremlin.
When an Uber executive dragged her feet on paying Global Counsel’s fees, Wegg-Prosser bristled, comparing its work in Russia to the diplomacy of two former US secretaries of state. “She needs to understand we’ve done the type of heavy lifting an Albright or Kissinger would be charging $100,000s for.”
In a statement, Global Counsel said it stopped working for Uber in 2017. Mandelson’s company said it was appointed by Uber’s European policy team to provide advice “regarding the company’s international strategy” and the work was “undertaken in adherence with all relevant EU and UK guidelines”. It said the firm made clear in February it does not have any Russian clients.
A spokesperson for Kalanick said his involvement in Uber’s Russia strategy was limited and he was “not aware of anyone acting on Uber’s behalf in Russia who engaged in any conduct that would have violated Russian or US law”.
By January 2018 – months before the US imposed sanctions on Deripaska citing his alleged close ties to the Russian state as well as allegations of money laundering, racketeering and extortion, which he denied – Mandelson was back in Davos for another of the oligarch’s famed annual parties.
This time, Enrique Iglesias gave a private performance and it was the former Labour minister who made his way on to the dance floor. Amid a haze of dry ice, a photographer captured Mandelson dancing as the Latin pop star worked his way through hits including Hero and Tonight (I’m Lovin’ You).


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EU seeks clarification from former EC vice-president over Uber revelations
...
The EU executive has announced it will write to its former vice-president Neelie Kroes “for clarification” following revelations that she secretly helped Uber lobby the Dutch prime minister, Mark Rutte, and a string of other national politicians.
The European Commission has been facing calls to open an immediate inquiry and “defend the EU’s integrity” in the wake of the reports, which showed that Kroes called Dutch government authorities about Uber less than six months after leaving her post as the EU’s top official on internet policy.
The calls for an investigation were part of the growing fallout from the Uber files, a trove of 124,000 documents exposing the ethically questionable practices that allowed the cab-hailing company to barge into new markets around the world.
In France, opposition parties have attacked the president, Emmanuel Macron, over his past help for the company, while in Italy, former prime minister Matteo Renzi came under pressure to clarify his alleged involvement.
The leak shines a light on Kroes, a veteran Dutch politician, who promised to do “my utmost” to help the company arrange a meeting with a senior European Commission official, despite a ban on lobbying her former colleagues at the time.
Kroes has denied any wrongdoing and said she did “not have any formal nor informal role at Uber before that particular date of May 2016,” when it was announced she was starting as chair of the company’s public policy advisory board.
The commission said on Monday it had “decided to send a letter to the former vice-president Kroes for a clarification on the information presented in the media” while declining to go into details about that “bilateral” communication. The commission is “not the type of institution that jumps [to] conclusions quickly”, the spokesperson added.
The EU’s transparency watchdog sounded a more urgent note, describing the revelations as “concerning” but not surprising. “Brussels is the second lobbying capital of the world, and these types of tactics are widely used by large companies in Europe,” EU ombudsman Emily O’Reilly said in a statement to the Guardian.
She called for “proper enforcement” and improvement to existing rules. “There is increasing public awareness, thanks also to investigative reporting on the matter, of the damage caused to the EU administration if ex-commissioners use their networks and profile to advantage the private sector and at times in clear conflict of interest situations.”
Paul Tang, a Dutch Social Democrat MEP, who chairs the European parliament’s tax committee, said he would file a complaint to the European Commission president, Ursula von der Leyen. “The EU Commission must come into action and defend the EU’s integrity,” he tweeted.
Von der Leyen herself was accused of slow progress in setting up an independent EU ethics body to eliminate conflicts of interests for all former officials and politicians moving on to other jobs.
“They [commission officials] are dragging their feet as much as they can,” said Vitor Teixeira at Transparency International’s Brussels office. “There is a lot of room for improvement in the [current EU ethics] rules, so it was never a question of if, but when the next scandal would happen.”
He added: “We would definitely call for an independent investigation to see whether Ms Kroes has broken any rules and if she should be sanctioned.”
Under current EU rules, former commissioners are banned from lobbying serving commissioners and their top aides for two years after stepping down, but there is no ban on contacting national politicians on behalf of a private company. When Kroes left the commission in 2014, the cooling-off period was 18 months. She, like current commissioners, has a lifelong obligation to act with “integrity and discretion” on leaving the EU executive.
Any former commissioner found in breach of the rules can be deprived of their EU pension.
As the fallout rippled across Europe, Renzi faced questions about his alleged involvement in the scandal after his name emerged as someone the company had allegedly sought to gain access to.
“The journalistic investigation into the systematic violation of laws by Uber is an international scandal to which we must react strongly,” Mario Furore and Sabrina Pignedoli, MEPs with the Five Star Movement, said in a statement.
The leak suggests Renzi had been “briefed in detail” by an Uber adviser on Italy’s proposed legislation and Uber’s own preferred amendments to it.
A spokesperson for Renzi’s office said the former prime minister did not believe he ever spoke to the Uber adviser, and that if the company had even been “touched upon in a conversation”, it happened “as a side topic”.
In Ireland, the leaks will raise fresh questions over a recent pledge by the deputy prime minister, Leo Varadkar, who said he would like to “look again” at opening the market to Uber.
The files show how the cab-hailing company tried, but ultimately failed, to win leverage with Varadkar’s predecessor, Enda Kenny, and former finance minister Michael Noonan.
At one point, one of its public affairs advisers suggested persuading former US president Bill Clinton or someone from the Irish-linked Kennedy dynasty to endorse their services by offering a free Uber service when they were on one of their visits to Ireland.
In Hungary, also, Uber’s lobbying efforts ran into the sand. The company hired a lobbyist with extensive government connections, believed to be close to Viktor Orbán’s son-in-law, István Tiborcz. As the independent website Direkt36 has reported, a government transport official cancelled a meeting with Uber at the last minute and then refused to answer the lobbyist’s calls, despite having previously being said they were available.


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Генеральный директор Insight People Алина Зиннатуллина: "Будущее...Генеральный директор Insight People Алина Зиннатуллина: "Будущее...
Социальные сети давно стали не только площадкой коммуникации пользователей, но и эффективным инструментом бизнеса. Компании разного масштаба активно используют инструменты интернет-маркетинга для стимулирования продаж и повышения узнаваемости. С изменением медиаландшафта в связи с событиями прошедшей весны перестроилась структура и сместился фокус, но соцсети как бизнес-актив использовать не перестали и не перестанут никогда.
Кто кого бросил. Как рассказать на собеседовании, за что вас выгнали с...Кто кого бросил. Как рассказать на собеседовании, за что вас выгнали с...
С февраля 2022 года почти четверть представителей малого и среднего бизнеса избавилась от малоэффективных сотрудников, свидетельствуют данные Platforma и «Сравни. ру». Многим из них осенью предстоит пройти непростой квест: найти новое место и не оплошать, объясняя причины увольнения рекрутеру. «Секрет» узнал у экспертов, как провести беседу так, чтобы поставить на дальнейшей карьере жирный крест, и как действовать, чтобы этого не допустить.
Россиянин хотел засудить банк за назойливую рекламу, но попал на 115...Россиянин хотел засудить банк за назойливую рекламу, но попал на 115...
Житель Уфы устал получать рекламные СМС-сообщения от банка. Чтобы привлечь финансовую организацию к ответственности за незаконный спам, он обратился в суд. Но вот незадача: срок давности уже давно прошел, поэтому мужчине отказали в иске. Отказали ему и в том, чтобы банк возместил расходы на юриста, которые составили 115 000 рублей. Почему ВС не согласился с этой частью решения?
"Корпоративный чат - это восьмичасовое собрание 30 человек без..."Корпоративный чат - это восьмичасовое собрание 30 человек без...
6 лет назад я написал важный пост о том, что корпоративные чаты — зло: рассказал про синхронность, небрежность, иллюзию контроля и эффект свидетеля. С тех пор много чего поменялось в худшую сторону. Телеграм, вацап, дискорд и другие чатики потихоньку вытесняют средства нормальной коммуникации.
Исследование Rambler&Co: россияне рассказали о своем отношении к...Исследование Rambler&Co: россияне рассказали о своем отношении к...
46% верят делам и только 4% – словам публичных людей.

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"Наша индустрия – самодостаточна": ГПМ Радио на конференции..."Наша индустрия – самодостаточна": ГПМ Радио на конференции...
Чего не хватает радио, чтобы увеличить свою долю на рекламном рынке? Аудиопиратство: угроза или возможности для отрасли? Каковы первые результаты общероссийской кампании по продвижению индустриального радиоплеера? Эти и другие вопросы были рассмотрены на конференции «Радио в глобальной медиаконкуренции», спикерами и участниками которой стали эксперты ГПМ Радио.
Форум "Матрица рекламы" о технологиях работы в период...Форум "Матрица рекламы" о технологиях работы в период...
Деловая программа 28-й международной специализированной выставки технологий и услуг для производителей и заказчиков рекламы «Реклама-2021» открылась десятым юбилейным форумом «Матрица рекламы». Его организовали КВК «Империя» и «Экспоцентр».
В ЦДХ прошел День социальной рекламыВ ЦДХ прошел День социальной рекламы
28 марта в Центральном доме художника состоялась 25-ая выставка маркетинговых коммуникаций «Дизайн и реклама NEXT». Одним из самых ярких её событий стал День социальной рекламы, который организовала Ассоциация директоров по коммуникациям и корпоративным медиа России (АКМР) совместно с АНО «Лаборатория социальной рекламы» и оргкомитетом LIME.
Форум "Матрица рекламы": к рекламе в интернете особое...Форум "Матрица рекламы": к рекламе в интернете особое...
На VII Международном форуме «Матрица рекламы», прошедшем в ЦВК «Экспоцентр» в рамках международной выставки  «Реклама-2018», большой интерес у профессиональной аудитории вызвала VI Конференция «Интернет-реклама».
87% компаний используют три и более каналов для внутренних...87% компаний используют три и более каналов для внутренних...
«Лучшие кейсы по внутрикорпоративным коммуникациям. Ключевые тенденции последнего времени. Изменения стремительны, успеваем ли мы за ними?» - данную тему 25 апреля 2018 года обсудили на заседании  Комитета по внутрикорпоративным  коммуникациям Ассоциации менеджеров.

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