Steve Sleight
Strategic Thinking
Серия: Essential Managers
Издательство: Дорлинг Киндерсли, 2000 г.
978-0-7513-2798-4
Книгопечатная продукция
Объем: 72 стр.
Learn how to define, develop, and implement a dynamic business strategy with "Strategic Thinking". This concise and informative guide shows you how to plan short- and long-term objectives, how to put together the right team for the right job, how to communicate your vision, and how to maintain a flexible approach by monitoring past performance and predicting future trends. It covers the essential tools of strategic management from SWOT analysis and feasibility studies to budgeting forecasts to give you a competitive edge in today`s fast-moving business world.
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