Marios I. Katsioloudes
Strategic Management: Global Cultural Perspectives for Profit and Non-Profit Organizations
Издательство: Butterworth-Heinemann, 2006 г.
0-7506-7966-2, 978-0-7506-7966-4
Книгопечатная продукция
Объем: 408 стр.
Strategic Management offers a unique approach to the strategic planning processes and goes beyond the traditional application for the for-profit sector, to address issues for the non-profit sector as well as global aspects of strategic planning. Most importantly, Dr. Katsioloudes measures the impact of cultural, organizational, national and global issues on the strategic planning process, whether in the for-profit or the non-profit sector, and provides examples, exercises, and solutions to make this ` key part of international management easier and more successful. The book includes several insightful case studies, and a website is also available to support lessons from the text as well as professors teaching from it.
Формат: 18,5 см x 25 cм.
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